About
One designer.
Your whole website.
Boostwyze is a one-person web design studio in New Hampshire, building and looking after websites for small businesses across NH, MA and beyond.
The short version
Small businesses deserve better sites.
Most small businesses end up with one of two things: a template they're embarrassed by, or a quote from an agency they can't justify. Neither is a good outcome, and the gap between them is where almost every local business sits.
So I removed the part that stops people: the invoice. There's no design fee. You pay a flat monthly that covers the build, the hosting, the maintenance and the fixing — and you get a designer who's actually looking after it rather than a file handed over at launch.
Why not a template?
Because your business isn't one. Every site is built from scratch around what you actually sell and who's actually buying — no theme to fight, no page-builder stack making it slow. And because I build them, I can keep them fast and fix them properly when something goes wrong.
But I still want to change my own hours
You should. Every site gets an admin panel for the things that genuinely change — opening hours, upcoming events, prices, staff. No CMS to learn, no dashboard full of settings you'll never touch. Everything else, you send to me.
What if I want out?
The contract has a buyout provision. If you'd rather own the site outright and take it elsewhere, that's a real option — ask and I'll quote it. The monthly exists so you don't have to pay for everything up front, not to trap you.
Principles
How decisions
get made.
Four rules that have survived six years and roughly forty projects.
Know your users
Design starts with who's buying and what's stopping them — not with a colour palette. The prettiest site in your industry is worthless if it doesn't answer the question the visitor arrived with.
Make strategic choices
Every element on a page costs attention. If it isn't earning its place, it comes off. That applies to features, sections and entire pages.
Build to last
A site is something you'll use for years. It has to stay fast, stay current, and still be good in three years — which is easier when the person who built it is still looking after it.
Say what's true
No invented statistics, no stock photos of people who don't work here, no case studies for clients that don't exist. Specific and honest beats impressive and vague.
Who you're working with
Stuart Gelin
Web and graphic designer based in New Hampshire, working with small businesses across NH and MA.
Past work spans mortgage lenders, gyms, recording studios, restaurants, insurance brokers, car clubs and a state representative campaign — which is a long way of saying: small businesses with something real to sell.
- Web design & front-end development
- Logo design & brand identity
- Hosting, security & site maintenance
- Digital marketing & campaign strategy
- CRM setup & marketing automation
- Video editing & motion
★★★★★
“Stuart is well-spoken, has drive, and can get along with anyone. His work ethic is incredible.”
No design fee, ever
Let's get your business a site worth showing off.
Tell me what you do and I'll tell you what I'd build. A real reply from a real designer within 24 business hours — and a fixed monthly before anything starts.